BYD RACCO KEI CAR
BYD has steadily expanded its presence in Japan, rolling out models such as the electric BYD Atto 3, BYD Dolphin, BYD Seal, and BYD Sealion 7. More recently, the company also introduced the hybrid BYD Sealion 6 to the market.
Even so, breaking into Japan’s highly competitive automotive landscape has proven challenging. Still, BYD says its Japanese sales climbed 68% in 2025, reaching 3,742 vehicles. Now, the company is taking a much more targeted approach by developing a brand-new model called the Racco specifically for Japan’s kei car category — one of the country’s most important and uniquely local market segments.
The compact BYD Racco was first unveiled last autumn at the Japan Mobility Show in Tokyo. BYD has now launched a dedicated promotional website for the model, revealing the first official images of the interior along with additional information. Ahead of detailing the cabin, the company has also provided a closer look at the Racco’s exterior styling.
EXTERIOR
The BYD Racco adopts the familiar formula of a kei-class minivan, pairing a tall, boxy shape with practical sliding rear doors. Its upright proportions maximize cabin space while maintaining the compact footprint required for Japan’s kei regulations.
Styling details give the little EV a modern touch, including headlights with C-shaped LED daytime running lights connected by a body-colored trim strip across the nose. At the rear, a full-width light bar creates a clean and futuristic appearance. Dimensionally, the Racco measures 3,395 mm long, 1,475 mm wide, and 1,800 mm tall — perfectly within Japan’s kei car size limits.
INTERIOR
Inside the cabin, the BYD Racco adopts a modern minimalist approach, combining simplicity with practicality. The dashboard layout looks clean and uncluttered, highlighted by a three-spoke steering wheel and separate digital displays for the driver information and infotainment systems.
Unlike many newer EVs that rely entirely on touchscreens, BYD has also retained physical controls, with two rows of buttons beneath the center console dedicated to climate settings and key vehicle functions.
POWERTRAIN
BYD has officially confirmed that the BYD Racco will use a front-wheel-drive layout, although the company has not yet revealed the electric motor’s output figures.
Two battery options have been announced, with capacities of approximately 20 kWh and 30 kWh. The smaller battery is expected to provide a driving range exceeding 200 km, while the larger pack should deliver more than 300 km on a single charge.
BYD plans to launch the BYD Racco in Japan this summer, with more technical details and specifications set to be revealed as the market introduction approaches.
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